The 2025 holiday season is shaping up to be one of the most compressed and complex in recent years. With Thanksgiving, Black Friday, and Cyber

Yuriy Gorokhov, Co-Founder and Chief Technology Officer of Adtelligent ®, is honored to join the Inc. Leadership Forum, a prestigious and invitation-only community curated by

Adtelligent, a global advertising technology company, has enhanced its supply-side platform (SSP) with advanced server-side VAST (S2S) capabilities, enabling partners like BidFuse to significantly scale

For most of the last 20 years, marketing has revolved around channels. We’ve been focused on search, social, display, CTV, etc., adjusting our creative and budgets to achieve

For most publishers, the conversation about “why to invest in video content” ended years ago. The real question now is how to do it right

The energy at DanAds | Summit 25 NYC was undeniable. On October 15th, more than 150 media and advertising professionals gathered in the heart of

Brands tend to treat optimization as the cure for underperforming campaigns. When metrics plateau, the instinct is to tweak bids, swap creative, or test a

Brands tend to treat optimization as the cure for underperforming campaigns. When metrics plateau, the instinct is to tweak bids, swap creative, or test a

Why market research still matters  With over 402 million terabytes of data created every day, you might think businesses have everything they need to make smart decisions, but raw data on its own isn’t enough.

Video advertising is no longer about maximizing pre-rolls or mid-rolls on a single platform. The ecosystem has fragmented across CTV apps, OTT services, YouTube, social