New York – August 8, 2024 – The retail and commerce media ecosystem is rapidly expanding and shows no signs of slowing down, creating extraordinary

WASHINGTON, D.C. – Today, as the U.S. Senate votes to advance two significant children’s online safety bills – the Kid’s Online Safety Act and the

Nine in Ten Buyers Are Embracing Alternative Measurement Currencies; Three-Quarters of CTV Buying Is Now Programmatic ​​ New York – July 16, 2024 – Today,

WASHINGTON, DC – The Interactive Advertising Bureau (IAB) today voiced its concerns regarding the current drafts of the American Privacy Rights Act (APRA) and the

On track to reach $2.6 billion by 2026 New York – May 9, 2024 – After consecutive years of healthy double-digit growth, podcast ad revenues

Digital Video Ad Revenue Projected to Reach $63B in 2024 New York – April 25, 2024 – Total digital video advertising spend, including Connected TV

WASHINGTON, DC – Interactive Advertising Bureau (IAB) is praising the order of an administrative law judge forcing the Federal Trade Commission (FTC) to rethink new

Leading Industry Organization Welcomes Cintia Gabilan, VP of Media Center; Arlene Mu, Assistant General Counsel, and Nadine Karp McHugh, Executive in Residence New York –

Washington, D.C. – Interactive Advertising Bureau (IAB) has issued a letter to the House Energy and Commerce Committee supporting its work to create a national

Retail Media, Connected TV, and Audio Advertising Experience Double-Digit Growth Creator Economy Helps Spark Social Media Rebound New York – April 16, 2024 – Internet advertising