{"id":12379,"date":"2023-01-12T14:24:05","date_gmt":"2023-01-12T14:24:05","guid":{"rendered":"http:\/\/scannn.com\/iab-announces-full-agenda-for-its-annual-leadership-meeting-jan-22-24-in-marco-island-florida\/"},"modified":"2023-01-12T14:24:05","modified_gmt":"2023-01-12T14:24:05","slug":"iab-announces-full-agenda-for-its-annual-leadership-meeting-jan-22-24-in-marco-island-florida","status":"publish","type":"post","link":"https:\/\/scannn.com\/lv\/iab-announces-full-agenda-for-its-annual-leadership-meeting-jan-22-24-in-marco-island-florida\/","title":{"rendered":"IAB Announces Full Agenda for its Annual Leadership Meeting Jan. 22-24 in Marco Island, Florida"},"content":{"rendered":"<p> <br \/>\n<\/p>\n<div>\n<h3><em>Senior Leaders Discuss the Industry\u2019s Future and Set Agenda for 2023<\/em><\/h3>\n<h3><em>Speakers include Professional Baseball Player and Entrepreneur Alex Rodriguez, Netflix\u2019s Jeremi Gorman, Meta\u2019s Erin Egan, TheSkimm\u2019s Danielle Weisberg and Carly Zakin, Writer, Television and Podcast Host Baratunde Thurston, and more<\/em><\/h3>\n<p><strong>NEW YORK, January 12, 2023<\/strong> \u2013 Interactive Advertising Bureau (IAB), the digital media and marketing trade association, today unveiled the final schedule for its Annual Leadership Meeting (ALM), taking place from January 22-24 in Marco Island, Florida.<\/p>\n<p>\u201cALM has been and continues to be the epicenter of the digital economy, surfacing hotly-debated topics facing the ecosystem at large. IAB is the association that brings together the full digital ecosystem. ALM is where we set the year\u2019s agenda, driving the direction of the industry,\u201d said David Cohen, Chief Executive Officer, IAB. \u201cAttendees will gain critical insight and perspective on important topics including measurement, privacy, the streaming revolution, sustainability, and the emerging metaverse. ALM is the time for alignment, consensus, and action from all stakeholders.\u201d<\/p>\n<p>The 2023 conference theme, <em>\u201cIt Starts Here,\u201d<\/em> explores a vision for the industry, and will uncover opportunities, paths forward, new connections, and meaningful ideas for the future. The three-day event will be held in-person at JW Marriott Marco Island Beach Resort, gathering industry leaders to address significant regulatory changes, challenges around consumer privacy and data use, the explosion of retail media networks, the evolving Metaverse\/Web3, trust and transparency, and a host of new ad-supported opportunities.<\/p>\n<p>Speakers will include:<\/p>\n<ul>\n<li>Matthew Ball, Pioneering Tech Authority, Venture Capitalist, and Bestselling Author, The Metaverse<\/li>\n<li>Krishan Bhatia, President and Chief Business Officer, NBCUniversal<\/li>\n<li>Jeffrey Cole, Director and Chief Executive Officer, Center for the Digital Future, USC Annenberg<\/li>\n<li>Sean\u202fCorcoran, U.S. Chief Executive Officer, Mediahub<\/li>\n<li>Soumya Donkada, Head of Digital, Media, and E-Commerce, Beauty and Well-being, Unilever<\/li>\n<li>Sean Downey, President, Americas and Global Partners, Google<\/li>\n<li>Erin Egan, Chief Privacy Officer, Policy, Meta<\/li>\n<li>Michele Fino, Head of Branded Entertainment, Crackle Plus<\/li>\n<li>Jeremi Gorman, President, Worldwide Advertising, Netflix<\/li>\n<li>Scott Howe, Chief Executive Officer, LiveRamp<\/li>\n<li>Jay Livingston, Chief Marketing Officer, Shake Shack<\/li>\n<li>Ryan Moore, Global Chief Revenue Officer, SuperAwesome, an Epic Games Company<\/li>\n<li>Ian Orefice, President and Chief Operating Officer, TIME and TIME Studios<\/li>\n<li>John Osborn, U.S. Director, Ad Net Zero<\/li>\n<li>Christena Pyle, Chief Equity Officer, dentsu<\/li>\n<li>Alex Rodriguez, Chairman and Chief Executive Officer, A-Rod Corp<\/li>\n<li>Athan Stephanopoulos, Executive Vice President and Chief Digital Officer, CNN<\/li>\n<li>Baratunde Thurston, Host, America Outdoors and How To Citizen Podcast<\/li>\n<li>Deborah Wahl, Global Chief Marketing Officer, General Motors Company<\/li>\n<li>Kevin Warren, Executive Vice President and Chief Marketing Officer, UPS<\/li>\n<li>Danielle Weisberg and Carly Zakin, Co-founders and Co-Chief Executive Officer\u2019s, TheSkimm<\/li>\n<li>Andrea Zapata, Executive Vice President, Head of Ad Sales Research, Measurement and Insights, Warner Bros. Discovery<\/li>\n<\/ul>\n<p><center><strong>IAB Annual Leadership Meeting 2023 Main Stage Schedule\u00a0<\/strong><br \/>Additional track sessions available, please view the full ALM 2023 agenda at: https:\/\/www.iab.com\/events\/alm-2023\/<\/center><\/p>\n<table class=\"uk-table uk-table-striped\">\n<thead>\n<tr>\n<th style=\"color: #000;\">Sunday<br \/>January 22, 2023<\/th>\n<th style=\"color: #000;\">Monday<br \/>January 23, 2023<\/th>\n<th style=\"color: #000;\">Tuesday<br \/>January 24, 2023<\/th>\n<\/tr>\n<\/thead>\n<tbody>\n<tr>\n<td>4:00-4:05 PM<br \/><em><strong>Welcome &amp; Opening Remarks<\/strong><\/em><br \/>David Cohen, CEO, IAB<\/td>\n<td>9:00-9:25 AM<br \/><em><strong>\u2018It Starts Here\u2019 <\/strong><\/em><br \/>David Cohen, CEO, IAB<\/td>\n<td>9:00-9:05 AM<br \/><em><strong> Opening Remarks<\/strong><\/em><br \/>David Cohen, CEO, IAB<\/td>\n<\/tr>\n<tr>\n<td>4:10-4:35 PM<br \/><em><strong> Remarks from IAB Chair<\/strong><\/em><\/td>\n<td>9:25-9:45 AM<br \/><em><strong> Thought Leadership by Meta<\/strong><\/em><br \/>Erin Egan, Chief Privacy Officer, Policy, Meta<\/td>\n<td>9:05-9:25 AM<br \/><em><strong> Thought Leadership Featuring Google <\/strong><\/em><br \/>Sean Downey, President, Americas &amp; Global Partners, Google<\/td>\n<\/tr>\n<tr>\n<td>4:35-5:05 PM<br \/><em><strong>Move Slow and Fix Things <\/strong><\/em><br \/>Baratunde Thurston, Host, America Outdoors and How To Citizen Podcast<\/td>\n<td>9:50-10:05 AM<br \/><em><strong>From Pain to Power<\/strong><\/em><br \/>Andy Monfried, CEO and Founder, Lotame<\/td>\n<td>9:30-9:55 AM<br \/><em><strong>Metaverse \u2013 Expectations vs. Reality <\/strong><\/em><br \/>Matthew Ball, Pioneering Tech Authority, Venture Capitalist and Bestselling Author, The Metaverse<br \/>Alex Heath, Deputy Editor, The Verge<\/td>\n<\/tr>\n<tr>\n<td>5:10-5:35 PM<br \/><em><strong>Leadership Speaks: Creating a More Inclusive Industry<\/strong><\/em><br \/>Lisa Sherman, President and CEO, The Ad Council<br \/>Lauren Weinberg, Global Head of Marketing and Communications, Square<br \/>Christena Pyle, Chief Equity Officer, dentsu<br \/>Michele Fino, Head of Branded Entertainment, Crackle Plus<\/td>\n<td>10:05-10:30 AM<br \/><em><strong>Session To Be Announced<\/strong><\/em><\/td>\n<td>10:00-10:25 AM<br \/><em><strong>An Unskippable Conversation <\/strong><\/em><br \/>Michael Kassan, Founder and CEO, Medialink<br \/>Jeremi Gorman, President, Worldwide Advertising, Netflix<\/td>\n<\/tr>\n<tr>\n<td>5:40-6:00 PM<br \/><em><strong>Disruptors at the Gate <\/strong><\/em><br \/>Jeffrey Cole, Director and CEO, Center for the Digital Future, USC Annenberg<\/td>\n<td>10:30-11:00 AM<br \/><em><strong>Session To Be Announced <\/strong><\/em><\/td>\n<td>10:25-10:45 AM<br \/><em><strong> Tech Lab: A Decade of Billions in Value. Next Stop? Trillions! <\/strong><\/em><br \/>Anthony Katsur, CEO, IAB Tech Lab<\/td>\n<\/tr>\n<tr>\n<td\/>\n<td>1:55-2:25 PM<br \/><em><strong>The State of Play: Baseball, Money, and the Future of Sports \u2013 In Conversation with Alex Rodriguez <\/strong><\/em><br \/>Alex Rodriguez, Chairman and CEO, A-Rod CorpDavid Cohen, CEO, IAB<\/td>\n<td>12:05-12:15 PM<br \/><em><strong> IAB State of Data 2023 <\/strong><\/em><br \/>Pam Zucker, SVP, Chief Strategy Officer, IAB<\/td>\n<\/tr>\n<tr>\n<td\/>\n<td>2:25-2:45 PM<br \/><em><strong>In Conversation with Nielsen<\/strong><\/em><br \/>Karthik Rao, CEO, Audience Measurement, Nielsen<br \/>David Cohen, CEO, IAB<\/td>\n<td>12:15-12:35 PM<br \/><em><strong>In Conversation with CNN <\/strong><\/em><br \/>Athan Stephanopoulos, EVP and Chief Digital Officer, CNN<\/td>\n<\/tr>\n<tr>\n<td\/>\n<td>2:45-3:05 PM<br \/><em><strong>Forward Looking: In Conversation with Dotdash Meredith<\/strong><\/em><br \/>Neil Vogel, CEO, Dotdash Meredith<br \/>Sara Fischer, Media Reporter, Axios<\/td>\n<td>12:35-1:05 PM<br \/><em><strong>Leadership Speaks: What I\u2019m Prioritizing in \u201823 <\/strong><\/em><br \/>David Cohen, CEO, IAB<br \/>Maria Weaver, President, Warner Music Experience<br \/>Kevin Warren, EVP and CMO, UPS<br \/>Geraldine White, Chief Diversity Officer, Publicis Groupe U.S<\/td>\n<\/tr>\n<tr>\n<td\/>\n<td>4:50-5:15 PM<br \/><em><strong>From Newsletter to Media Empire: Moving The Needle on Modern Day Media <\/strong><\/em><br \/>Danielle Weisberg, Co-Founder and Co-CEO, theSkimm<br \/>Carly Zakin, Co Founder and Co-CEO, theSkimm<br \/>Carryl Pierre-Drews, EVP, CMO, IAB<\/td>\n<td\/>\n<\/tr>\n<tr>\n<td\/>\n<td>5:15-5:40 PM<br \/><em><strong>The State of Digital Media and Advertising in DC<\/strong><\/em><br \/>Lartease Tiffith, EVP, Public Policy, IAB<\/td>\n<td\/>\n<\/tr>\n<\/tbody>\n<\/table>\n<p><em>All times are in EST; Speakers and timing are subject to change, refer to the website for up-to-date information.\u00a0Note the event will not be live streamed this year, ALM has prioritized the value of in-person connections.\u00a0<\/em><\/p>\n<p>IAB does not require proof of vaccination to attend events. However, it is strongly recommended that in-person attendees be vaccinated, and that you stay home if symptomatic. IAB\u2019s Event and COVID-19 Policy and Code of Conduct.<\/p>\n<p><strong>About IAB<br \/><\/strong>The Interactive Advertising Bureau empowers the media and marketing industries to thrive in the digital economy. Its membership comprises more than 700 leading media companies, brands, agencies, and the technology firms responsible for selling, delivering, and optimizing digital ad marketing campaigns. The trade group fields critical research on interactive advertising, while also educating brands, agencies, and the wider business community on the importance of digital marketing. In affiliation with the IAB Tech Lab, IAB develops technical standards and solutions. IAB is committed to professional development and elevating the knowledge, skills, expertise, and diversity of the workforce across the industry. Through the work of its public policy office in Washington, D.C., the trade association advocates for its members and promotes the value of the interactive advertising industry to legislators and policymakers. Founded in 1996, IAB is headquartered in New York City.<\/p>\n<p><strong>IAB Media Contacts<br \/><\/strong>Brittany Tibaldi \/ Michael Vaughan<br \/>347-487-6794 \/ 813-210-1706<br \/><span class=\"__cf_email__\" data-cfemail=\"8be9ffe2e9eae7efe2cbe0e8f8eaa5e8e4e6\">[email\u00a0protected]<\/span> \/ <span class=\"__cf_email__\" data-cfemail=\"86ebf0e7f3e1eee7e8c6ede5f5e7a8e5e9eb\">[email\u00a0protected]<\/span><\/p>\n<\/div>\n<p><br \/>\n<br \/><a href=\"https:\/\/www.iab.com\/news\/iab-announces-full-agenda-for-its-annual-leadership-meeting-jan-22-24-in-marco-island-florida\">Source link <\/a><\/p>\n","protected":false},"excerpt":{"rendered":"<p>Senior Leaders Discuss the Industry\u2019s Future and Set Agenda for 2023 Speakers include Professional Baseball Player and Entrepreneur Alex Rodriguez, Netflix\u2019s Jeremi Gorman, Meta\u2019s Erin Egan, TheSkimm\u2019s Danielle Weisberg and Carly Zakin, Writer, Television and Podcast Host Baratunde Thurston, and more NEW YORK, January 12, 2023 \u2013 Interactive Advertising Bureau (IAB), the digital media and [&hellip;]<\/p>\n","protected":false},"author":16,"featured_media":12380,"comment_status":"open","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[122],"tags":[],"class_list":["post-12379","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-data"],"_links":{"self":[{"href":"https:\/\/scannn.com\/lv\/wp-json\/wp\/v2\/posts\/12379","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/scannn.com\/lv\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/scannn.com\/lv\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/scannn.com\/lv\/wp-json\/wp\/v2\/users\/16"}],"replies":[{"embeddable":true,"href":"https:\/\/scannn.com\/lv\/wp-json\/wp\/v2\/comments?post=12379"}],"version-history":[{"count":0,"href":"https:\/\/scannn.com\/lv\/wp-json\/wp\/v2\/posts\/12379\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/scannn.com\/lv\/wp-json\/wp\/v2\/media\/12380"}],"wp:attachment":[{"href":"https:\/\/scannn.com\/lv\/wp-json\/wp\/v2\/media?parent=12379"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/scannn.com\/lv\/wp-json\/wp\/v2\/categories?post=12379"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/scannn.com\/lv\/wp-json\/wp\/v2\/tags?post=12379"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}