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Hernandez joins the Big Village team to bolster client relations and enhance best-in-class client service<\/em><\/p>\n NEW YORK \u2013 January 26, 2023\u00a0<\/strong>\u2013 Big Village, a global advertising, technology, and data company is today announcing the appointment of Jeron Hernandez as VP, Client Development. Hernandez will be based in Chicago, Illinois and report to David Albert, General Manager\/Insights, Big Village.<\/p>\n Hernandez brings nearly 20 years of experience in client and business development with a focus on research and insights. <\/span>In his new role, he will work closely with clients across different industries including tech, consumer goods, retail, and agencies to strengthen relationships. Hernandez will be laser-focused on delivering Big Village\u2019s full capabilities to clients through analytics, insights, and recommendations that future-proof their businesses.<\/span><\/p>\n \u201cAt Big Village, we are dedicated to providing services that help our clients future-proof their strategies and provide insights that matter,\u201d said David Albert, General Manager\/Insights, Big Village.<\/p>\n Prior to joining Big Village, Hernandez served as VP, Client Services with Burke, Inc. There, he built a new research practice and launched the development of a media dataset to understand passive omni-channel behaviors. He also held the position of Head of Business Development for the Commercial Enterprise sector at Civis Analytics where he oversaw sector revenue partnering with Fortune 100 brands, agencies, and publishers. In leveraging his brand research expertise, Hernandez commercialized multiple service offerings into subscription SaaS products that unified consumer research, audience intelligence, technology, and data science to create single source marketing analytics systems. Before joining Civis, he held the position of Senior Director, Growth & Strategy at Kantar (formerly Millward Brown). At Kantar, he led market development for the agile research domain partnering with agile data collection partners to enable quick-turn research and comprehensive measurement consulting engagements.<\/p>\n Outside of work, Hernandez is a member of the Insights Association and has previously served on a non-profit board benefitting Chicago\u2019s Anne & Robert H. Lurie Children\u2019s Hospital as Director of Corporate Sponsorships. During his tenure, the non-profit raised record-breaking donations supporting children with infectious diseases.<\/p>\n \u201cI\u2019m thrilled to be returning to the world of audience intelligence powered by brand insights and predictive measurement,\u201d said Hernandez. \u201cBig Village\u2019s powerful combination of observed behaviors and attitudes, curated from proprietary adtech, uniquely improves advertising and innovation conversion through precise execution proven to achieve results and reduce waste.\u201d<\/p>\n<\/p><\/div>\n\u201cJeron\u2019s extensive background in business and client development makes him the perfect person to be leading our initiatives focused on serving our clients to the highest standard.\u201d<\/h3>\n