{"id":14206,"date":"2023-11-02T16:46:49","date_gmt":"2023-11-02T16:46:49","guid":{"rendered":"http:\/\/scannn.com\/helping-creators-test-content-and-earn-rewards\/"},"modified":"2023-11-02T16:46:49","modified_gmt":"2023-11-02T16:46:49","slug":"helping-creators-test-content-and-earn-rewards","status":"publish","type":"post","link":"https:\/\/scannn.com\/lv\/helping-creators-test-content-and-earn-rewards\/","title":{"rendered":"Helping Creators Test Content and Earn Rewards"},"content":{"rendered":"<p> <br \/>\n<\/p>\n<div>\n<p><span style=\"font-weight: 400;\">Today we\u2019re announcing new ways for creators to test their content and understand performance to grow on Facebook. All of this is made possible in <\/span><a href=\"https:\/\/www.facebook.com\/business\/help\/361968585200524\"><span style=\"font-weight: 400;\">professional dashboard<\/span><\/a><span style=\"font-weight: 400;\">, our one-stop-shop for all creator resources.<\/span><\/p>\n<h2>Test Different Reels Content to See What Works Best<\/h2>\n<p><span style=\"font-weight: 400;\">Selecting the right image and text to accompany your reel helps draw your audience in, but it can be hard to know what will resonate. We\u2019re rolling out a Reels A\/B testing tool that allows creators to test different captions and thumbnails on their mobile device to see which one performs best.\u00a0<\/span><\/p>\n<p><span style=\"font-weight: 400;\">While creating a Reel on mobile, you can test up to four different captions or thumbnails. Results of the test will appear in your professional dashboard and we\u2019ll automatically display the winning variant on your profile or page unless you change it. We\u2019re also experimenting with incorporating generative AI to help you create different caption and thumbnail options in the future.<\/span><\/p>\n<p><a href=\"https:\/\/about.fb.com\/wp-content\/uploads\/2023\/11\/01_A_B-Testing.gif?resize=960%2C837\"><img fetchpriority=\"high\" decoding=\"async\" class=\"alignnone size-full wp-image-39832\" src=\"https:\/\/about.fb.com\/wp-content\/uploads\/2023\/11\/01_A_B-Testing.gif?resize=960%2C837\" alt=\"Animation showing A\/B testing for Facebook Reels\" width=\"960\" height=\"837\" data-recalc-dims=\"1\"\/><\/a><\/p>\n<p><span style=\"font-weight: 400;\">You can now also easily create Reels from your existing video posts and livestreams. On mobile, select from Your Content within the Reels composer and add finishing touches before posting to Facebook.<\/span><\/p>\n<p><a href=\"https:\/\/about.fb.com\/wp-content\/uploads\/2023\/11\/02_Back-Catalog-Reels.gif?resize=960%2C836\"><img loading=\"lazy\" decoding=\"async\" loading=\"lazy\" class=\"alignnone size-full wp-image-39833\" src=\"https:\/\/about.fb.com\/wp-content\/uploads\/2023\/11\/02_Back-Catalog-Reels.gif?resize=960%2C836\" alt=\"Animation showing Reels creation using previous videos\" width=\"960\" height=\"836\" data-recalc-dims=\"1\"\/><\/a><\/p>\n<h2>Track Your Progress and Earn Rewards<\/h2>\n<p><span style=\"font-weight: 400;\">Over the past year, we\u2019ve rolled out a number of features in <\/span><a href=\"https:\/\/www.facebook.com\/creators\/professional-dashboard-updates\"><span style=\"font-weight: 400;\">professional dashboard<\/span><\/a><span style=\"font-weight: 400;\"> to help creators learn tips and earn badges for reaching their goals.\u00a0<\/span><\/p>\n<p><span style=\"font-weight: 400;\">We\u2019re now rolling out the Achievements hub in professional dashboard where you can see all your achievements across Education, Stars, Reels and Progression in one place. There\u2019s also a new achievement called Reels streaks earned by posting Reels on a weekly basis. Note: you will only see achievements you\u2019re eligible for.<\/span><\/p>\n<p><a href=\"https:\/\/about.fb.com\/wp-content\/uploads\/2023\/11\/03_Achievement-Hub.jpg?resize=960%2C836\"><img loading=\"lazy\" decoding=\"async\" loading=\"lazy\" class=\"alignnone size-full wp-image-39835\" src=\"https:\/\/about.fb.com\/wp-content\/uploads\/2023\/11\/03_Achievement-Hub.jpg?resize=960%2C836\" alt=\"Phone screen showing Achievements Hub in professional dashboard\" width=\"960\" height=\"836\" srcset=\"https:\/\/about.fb.com\/wp-content\/uploads\/2023\/11\/03_Achievement-Hub.jpg?resize=960%2C836?w=3840 3840w, https:\/\/about.fb.com\/wp-content\/uploads\/2023\/11\/03_Achievement-Hub.jpg?resize=960%2C836?w=300 300w, https:\/\/about.fb.com\/wp-content\/uploads\/2023\/11\/03_Achievement-Hub.jpg?resize=960%2C836?w=768 768w, https:\/\/about.fb.com\/wp-content\/uploads\/2023\/11\/03_Achievement-Hub.jpg?resize=960%2C836?w=1024 1024w, https:\/\/about.fb.com\/wp-content\/uploads\/2023\/11\/03_Achievement-Hub.jpg?resize=960%2C836?w=1536 1536w, https:\/\/about.fb.com\/wp-content\/uploads\/2023\/11\/03_Achievement-Hub.jpg?resize=960%2C836?w=2048 2048w, https:\/\/about.fb.com\/wp-content\/uploads\/2023\/11\/03_Achievement-Hub.jpg?resize=960%2C836?w=1240 1240w, https:\/\/about.fb.com\/wp-content\/uploads\/2023\/11\/03_Achievement-Hub.jpg?resize=960%2C836?w=689 689w, https:\/\/about.fb.com\/wp-content\/uploads\/2023\/11\/03_Achievement-Hub.jpg?resize=960%2C836?w=1920 1920w, https:\/\/about.fb.com\/wp-content\/uploads\/2023\/11\/03_Achievement-Hub.jpg?resize=960%2C836?w=2880 2880w\" sizes=\"auto, (max-width: 960px) 100vw, 960px\" data-recalc-dims=\"1\"\/><\/a><\/p>\n<p><span style=\"font-weight: 400;\">And while these Achievements on their own may help you grow on Facebook, to make them even more worth your while, we\u2019re testing rewards for reaching different milestones. Creators who are 18+ that finish all Progression levels can become eligible to get increased visibility in Feed or have the <\/span><a href=\"https:\/\/www.facebook.com\/business\/help\/957815978726524\"><span style=\"font-weight: 400;\">Rising Creator<\/span><\/a><span style=\"font-weight: 400;\"> label featured on their page or profile \u2013 both of which may help you get discovered more easily.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">And once you\u2019ve completed all the Progression levels, you\u2019re eligible to participate in our newly launched weekly challenges. Every Monday a new challenge sets a series of tasks designed to help you continue your creator journey, such as posting or replying to comments a certain amount of times or reaching a designated number of reels plays or interactions.<\/span><\/p>\n<p><a href=\"https:\/\/about.fb.com\/wp-content\/uploads\/2023\/11\/04_Progression-levels.jpg?resize=960%2C836\"><img loading=\"lazy\" decoding=\"async\" loading=\"lazy\" class=\"alignnone size-full wp-image-39836\" src=\"https:\/\/about.fb.com\/wp-content\/uploads\/2023\/11\/04_Progression-levels.jpg?resize=960%2C836\" alt=\"2 phone screens showing achievement levels\" width=\"960\" height=\"836\" srcset=\"https:\/\/about.fb.com\/wp-content\/uploads\/2023\/11\/04_Progression-levels.jpg?resize=960%2C836?w=3840 3840w, https:\/\/about.fb.com\/wp-content\/uploads\/2023\/11\/04_Progression-levels.jpg?resize=960%2C836?w=300 300w, https:\/\/about.fb.com\/wp-content\/uploads\/2023\/11\/04_Progression-levels.jpg?resize=960%2C836?w=768 768w, https:\/\/about.fb.com\/wp-content\/uploads\/2023\/11\/04_Progression-levels.jpg?resize=960%2C836?w=1024 1024w, https:\/\/about.fb.com\/wp-content\/uploads\/2023\/11\/04_Progression-levels.jpg?resize=960%2C836?w=1536 1536w, https:\/\/about.fb.com\/wp-content\/uploads\/2023\/11\/04_Progression-levels.jpg?resize=960%2C836?w=2048 2048w, https:\/\/about.fb.com\/wp-content\/uploads\/2023\/11\/04_Progression-levels.jpg?resize=960%2C836?w=1240 1240w, https:\/\/about.fb.com\/wp-content\/uploads\/2023\/11\/04_Progression-levels.jpg?resize=960%2C836?w=689 689w, https:\/\/about.fb.com\/wp-content\/uploads\/2023\/11\/04_Progression-levels.jpg?resize=960%2C836?w=1920 1920w, https:\/\/about.fb.com\/wp-content\/uploads\/2023\/11\/04_Progression-levels.jpg?resize=960%2C836?w=2880 2880w\" sizes=\"auto, (max-width: 960px) 100vw, 960px\" data-recalc-dims=\"1\"\/><\/a><\/p>\n<h2>Manage Your Content In One Place<\/h2>\n<p><span style=\"font-weight: 400;\">We\u2019ve added a content management tool to professional dashboard where you can see all your posts, reels and videos in one place. From there, you can easily view each individual post and take actions like hiding it from your profile and pages or moving it to the trash. You can also see content performance insights. Previously creators had to go through each post individually in their feed.\u00a0<\/span><\/p>\n<h2>Access More Powerful Insights<\/h2>\n<p><span style=\"font-weight: 400;\">Whether you create content on Facebook or crosspost from Instagram, Insights in professional dashboard provide the information you need to analyze your performance on Facebook and make more content that will resonate with your audience.\u00a0<\/span><\/p>\n<p><span style=\"font-weight: 400;\">Now when you visit Insights you\u2019ll see your account highlights for the week (both aggregated and individually), revealing insights on your posting habits, your audience and your content\u2019s performance.\u00a0<\/span><\/p>\n<p><a href=\"https:\/\/about.fb.com\/wp-content\/uploads\/2023\/11\/05_Insights.gif?resize=960%2C836\"><img loading=\"lazy\" decoding=\"async\" loading=\"lazy\" class=\"alignnone size-full wp-image-39837\" src=\"https:\/\/about.fb.com\/wp-content\/uploads\/2023\/11\/05_Insights.gif?resize=960%2C836\" alt=\"Animation showing professional dashboard insights\" width=\"960\" height=\"836\" data-recalc-dims=\"1\"\/><\/a><\/p>\n<p><span style=\"font-weight: 400;\">When you dig into content insights you can now view data spanning the past 90 days, a notable increase from the previous 28 day timeframe, providing a more comprehensive understanding of your content\u2019s long-term performance.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">We\u2019ve also rolled out a number of new Reels metrics on professional dashboard, including Reels-specific Reach broken down by followers and non-followers, a distribution score that tells you how your Reel did compared to your other Reels and an audience retention graph showing how long your audience watched a Reel and when they stopped watching it. We\u2019re also updating our Reels plays metrics to include replays, so you\u2019ll have a better sense of how each Reel is performing and which ones resonate most with your audience.<\/span><\/p>\n<p class=\"jetpack-slideshow-noscript robots-nocontent\">This slideshow requires JavaScript.<\/p>\n<h2>Find Answers When You Need Help<\/h2>\n<p><span style=\"font-weight: 400;\">And finally, we\u2019re launching search and shortcuts in the Creator Support Hub on mobile within professional dashboard. When troubleshooting something or wanting to learn more about a topic, the search function will show you relevant Help Center articles to answer your question \u2013 no more scrolling article-by-article for answers!\u00a0<\/span><\/p>\n<p><span style=\"font-weight: 400;\">New shortcuts on popular topics will bring you directly to the right place to easily check on your monetization eligibility, see payout information and learn more about products such as Meta Verified.\u00a0<\/span><\/p>\n<p><a href=\"https:\/\/about.fb.com\/wp-content\/uploads\/2023\/11\/09_Monetization-Eligibility.jpg?resize=960%2C836\"><img loading=\"lazy\" decoding=\"async\" loading=\"lazy\" class=\"alignnone size-full wp-image-39845\" src=\"https:\/\/about.fb.com\/wp-content\/uploads\/2023\/11\/09_Monetization-Eligibility.jpg?resize=960%2C836\" alt=\"Phone screen showing monetization eligibility\" width=\"960\" height=\"836\" srcset=\"https:\/\/about.fb.com\/wp-content\/uploads\/2023\/11\/09_Monetization-Eligibility.jpg?resize=960%2C836?w=3840 3840w, https:\/\/about.fb.com\/wp-content\/uploads\/2023\/11\/09_Monetization-Eligibility.jpg?resize=960%2C836?w=300 300w, https:\/\/about.fb.com\/wp-content\/uploads\/2023\/11\/09_Monetization-Eligibility.jpg?resize=960%2C836?w=768 768w, https:\/\/about.fb.com\/wp-content\/uploads\/2023\/11\/09_Monetization-Eligibility.jpg?resize=960%2C836?w=1024 1024w, https:\/\/about.fb.com\/wp-content\/uploads\/2023\/11\/09_Monetization-Eligibility.jpg?resize=960%2C836?w=1536 1536w, https:\/\/about.fb.com\/wp-content\/uploads\/2023\/11\/09_Monetization-Eligibility.jpg?resize=960%2C836?w=2048 2048w, https:\/\/about.fb.com\/wp-content\/uploads\/2023\/11\/09_Monetization-Eligibility.jpg?resize=960%2C836?w=1240 1240w, https:\/\/about.fb.com\/wp-content\/uploads\/2023\/11\/09_Monetization-Eligibility.jpg?resize=960%2C836?w=689 689w, https:\/\/about.fb.com\/wp-content\/uploads\/2023\/11\/09_Monetization-Eligibility.jpg?resize=960%2C836?w=1920 1920w, https:\/\/about.fb.com\/wp-content\/uploads\/2023\/11\/09_Monetization-Eligibility.jpg?resize=960%2C836?w=2880 2880w\" sizes=\"auto, (max-width: 960px) 100vw, 960px\" data-recalc-dims=\"1\"\/><\/a><\/p>\n<p><span style=\"font-weight: 400;\">We plan to continue enhancing professional dashboard to make it even easier to find what you need.\u00a0<\/span><\/p>\n<\/p><\/div>\n<p><script async defer crossorigin=\"anonymous\" src=\"https:\/\/connect.facebook.net\/en_US\/sdk.js#xfbml=1&#038;version=v5.0\"><\/script><br \/>\n<br \/><br \/>\n<br \/><a href=\"https:\/\/about.fb.com\/news\/2023\/11\/helping-creators-test-content-and-earn-rewards\/\">Source link <\/a><\/p>\n","protected":false},"excerpt":{"rendered":"<p>Today we\u2019re announcing new ways for creators to test their content and understand performance to grow on Facebook. All of this is made possible in professional dashboard, our one-stop-shop for all creator resources. Test Different Reels Content to See What Works Best Selecting the right image and text to accompany your reel helps draw your [&hellip;]<\/p>\n","protected":false},"author":16,"featured_media":14207,"comment_status":"open","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[123],"tags":[],"class_list":["post-14206","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-facebook"],"_links":{"self":[{"href":"https:\/\/scannn.com\/lv\/wp-json\/wp\/v2\/posts\/14206","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/scannn.com\/lv\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/scannn.com\/lv\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/scannn.com\/lv\/wp-json\/wp\/v2\/users\/16"}],"replies":[{"embeddable":true,"href":"https:\/\/scannn.com\/lv\/wp-json\/wp\/v2\/comments?post=14206"}],"version-history":[{"count":0,"href":"https:\/\/scannn.com\/lv\/wp-json\/wp\/v2\/posts\/14206\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/scannn.com\/lv\/wp-json\/wp\/v2\/media\/14207"}],"wp:attachment":[{"href":"https:\/\/scannn.com\/lv\/wp-json\/wp\/v2\/media?parent=14206"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/scannn.com\/lv\/wp-json\/wp\/v2\/categories?post=14206"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/scannn.com\/lv\/wp-json\/wp\/v2\/tags?post=14206"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}