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Today we have launched Creator Lab in India, an educational resource designed specifically for creators, by creators. This initiative aims to provide support to young people across India who are interested in content creation.\u00a0<\/span><\/p>\n Since 2019 we have been investing in educational resources for creators. Our creator education and enablement program, Born on Instagram, facilitates this education at scale. It consists of a community of creators who\u2019re engaged to learn more about content creation, and to unlock partnership and monetization opportunities. Now, in an effort to update the educational content on Born on Instagram, we\u2019re launching Creator Lab, a new resource for aspiring creators. Creator Lab will contain content from creators, who share their experiences and insights, including what they wish they had known when they started and what they have learned through trial and error.\u00a0<\/span><\/p>\n \u201cWe are dedicated to empowering creators to express themselves freely and succeed in their own unique way. We recognize that success means different things to different people, and we are constantly seeking ways to add value through product features, programs, collaborations, and economic opportunities. To support aspiring creators, we are now launching Creator Lab, a resource that provides content by creators, for creators. Our goal is to help creators across the country take advantage of this opportunity and achieve their goals.\u201d<\/span><\/i> \u2013 <\/span>Paras Sharma, Director, Global Partnerships, Meta, India.\u00a0<\/b><\/p>\n<\/blockquote>\n 14 content creators feature in the content on Creator Lab, who represent diverse geographies, genres and growth journeys. Some of them are <\/span>Aabir Vyas<\/span><\/a>, <\/span>Govind Kaushal<\/span><\/a>, <\/span>Meethika Dwivedi<\/span><\/a>, <\/span>Raghav Sachhar<\/span><\/a>, and <\/span>The Vixens Crew<\/span><\/a>. The creators will share takeaways around three themes that are essential to achieving sustained success:<\/span><\/p>\n The content is available in <\/span>English<\/b> and <\/span>Hindi<\/b>, depending on the comfort of the creators who\u2019re part of the videos. Going forward, more content will be added to the Lab, and the content will also <\/span>be captioned in 6 Indian languages <\/b>\u2013 Tamil, Telugu, Malayalam, Kannada, Bengali, Hindi. Here\u2019s the <\/span>link<\/span><\/a> to the Lab.\u00a0<\/span><\/p>\n We hope Creator Lab inspires you to experiment and follow your creativity, wherever it takes you. Let\u2019s figure this out together!<\/span><\/p>\n<\/p><\/div>\n\n
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