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Helping people discover content from the web remains central to our approach, and with AI Mode we\u2019re making it easy for people to explore and take action. With the model\u2019s deep information retrieval, people can better express what they\u2019re looking for \u2014 with all their nuances and constraints \u2014 and get to the right web content in a range of formats.<\/p>\n
We\u2019ve been getting feedback internally and from trusted testers, and they\u2019ve found AI Mode incredibly helpful\u2013 they particularly appreciate the speed, quality and freshness of responses.<\/p>\n
Now, we\u2019re expanding our testing with a limited, opt-in experience in Labs. This experimental approach helps us learn what\u2019s most helpful and improve rapidly with feedback from people who are most eager to try it out.<\/p>\n
AI Mode is rooted in our core quality and ranking systems, and we\u2019re also using novel approaches with the model\u2019s reasoning capabilities to improve factuality. We aim to show an AI-powered response as much as possible, but in cases where we don\u2019t have high confidence in helpfulness and quality, the response will be a set of web search results. As with any early-stage AI product, we won\u2019t always get it right. For example, while we aim for AI responses in Search to present information objectively based on what\u2019s available on the web, it\u2019s possible that some responses may unintentionally appear to take on a persona or reflect a particular opinion.<\/p>\n
In this next testing phase, we\u2019ll address these types of challenges and also rapidly make changes to the user experience based on the feedback we get. We\u2019re already working on new capabilities and updates, like adding more visual responses with images and video, richer formatting, new ways to get to helpful web content and much more.<\/p>\n
Starting today, we\u2019ll begin inviting Google One AI Premium subscribers to be the first to try out this experience in Labs. We look forward to the feedback, and stay tuned for more!<\/p>\n<\/div>\n