It\u2019s been two years since Threads launched, and we\u2019re excited to see vibrant communities emerging and thriving as the app matures, continuing on the path to becoming Meta\u2019s next major social app.\u00a0<\/span><\/p>\n More than a third of daily Threads users with connections follow mostly different accounts on Threads than on Instagram, showing that Threads is establishing its own unique user base.\u00a0<\/span><\/p>\n We want to do more to make Threads the best place for sharing fresh perspectives and open conversations. So today we\u2019re announcing two important updates \u2013 the ability to send DMs directly in the app and the introduction of the Threads highlighter, a new visual element that emphasizes interesting perspectives and conversations.\u00a0<\/span><\/p>\n Threads was created for sharing perspectives that generate vibrant, public conversations, but sometimes you want to take a conversation further, one-on-one. Messaging has been one of the top requested features, and now, you can easily continue conversations in the app and deepen relationships with others.\u00a0<\/span><\/p>\n We know it\u2019s <\/span>important for people to feel safe using messaging. To start, we\u2019re only allowing DMs between <\/span>your Threads followers or mutual followers from Instagram who are ages 18 and older<\/span>.<\/span> Messaging is <\/span>also protected by our robust privacy standards, account protections and safety infrastructure. As we expand messaging, we\u2019re prioritizing safety to help make it another place for positive interactions on Threads.\u00a0<\/span><\/p>\n Exciting improvements are coming to messaging soon, making it even easier to strengthen existing connections and build new ones on Threads, including:<\/span><\/p>\n The Threads highlighter elevates and emphasizes unique perspectives that lead to thoughtful conversations. To start, you\u2019ll see the highlighter in important parts of the app where you discover content, and to mark Trending topics \u2013 with more placements coming soon.\u00a0<\/span><\/p>\nIntroducing Messaging on Threads<\/h2>\n
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The Threads Highlighter: Emphasizing Perspectives<\/h2>\n
![\"Threads](\"https:\/\/about.fb.com\/wp-content\/uploads\/2025\/06\/02_Threads-Highlighter.jpg\")
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