{"id":21945,"date":"2026-05-05T11:55:59","date_gmt":"2026-05-05T11:55:59","guid":{"rendered":"https:\/\/scannn.com\/new-ai-powered-age-assurance-measures-to-place-teens-in-age-appropriate-experiences\/"},"modified":"2026-05-05T11:55:59","modified_gmt":"2026-05-05T11:55:59","slug":"new-ai-powered-age-assurance-measures-to-place-teens-in-age-appropriate-experiences","status":"publish","type":"post","link":"https:\/\/scannn.com\/lv\/new-ai-powered-age-assurance-measures-to-place-teens-in-age-appropriate-experiences\/","title":{"rendered":"New AI-Powered Age Assurance Measures to Place Teens in Age-Appropriate Experiences"},"content":{"rendered":"<p> <br \/>\n<\/p>\n<div>\n<p><span style=\"font-weight: 400\">We want young people to have safe, positive experiences online. That\u2019s why we automatically place teens in default, age-appropriate experiences, like Teen Accounts. Today, we\u2019re sharing updates on the age assurance technology we use to help ensure teens are in the right experiences for their age. This includes a deeper look at our ongoing work to strengthen underage enforcement, including the addition of AI visual analysis and other advancements; expanded protections for teens who we suspect misrepresent their age on Instagram in the EU and Brazil, and on Facebook in the US; and our ongoing efforts to help parents to talk to their teens about providing the correct age online.<\/span><\/p>\n<p><span style=\"font-weight: 400\">For over a decade, we\u2019ve built tools, features, and resources to help teens have safe, age-appropriate experiences on our apps. This includes <\/span><a href=\"https:\/\/about.fb.com\/news\/2024\/09\/instagram-teen-accounts\/\"><span style=\"font-weight: 400\">launching Teen Accounts on Instagram, Facebook, and Messenger<\/span><\/a><span style=\"font-weight: 400\"> with built-in protections that limit who can contact teens and the content they see. We\u2019ve also <\/span><a href=\"https:\/\/about.fb.com\/news\/2026\/04\/instagram-expands-teen-accounts-inspired-by-13-content-ratings\/\"><span style=\"font-weight: 400\">revamped our content policies<\/span><\/a><span style=\"font-weight: 400\"> to automatically place teens under 18 into a 13+ content setting.<\/span><\/p>\n<p><span style=\"font-weight: 400\">To make sure teens on our apps are placed in these default experiences, we need to know their age. However, knowing someone\u2019s age online is a complex, industry-wide challenge. That\u2019s why we continue to invest heavily in age assurance, including <\/span><a href=\"https:\/\/about.fb.com\/news\/2025\/04\/meta-parents-new-technology-enroll-teens-teen-accounts\/\"><span style=\"font-weight: 400\">using sophisticated technology<\/span><\/a><span style=\"font-weight: 400\"> to find people we believe are teens, even if they list an adult birthday.<\/span><\/p>\n<h2>Continuing to Strengthen Underage Enforcement<\/h2>\n<p><span style=\"font-weight: 400\">We require everyone to be at least 13 to use Instagram or Facebook. For years, we\u2019ve worked to find and remove accounts that belong to those we believe are underage. Today, we\u2019re providing more detail on our ongoing efforts to develop advanced AI that detects underage accounts, including the use of visual analysis to look beyond simple admissions of age.<\/span><\/p>\n<p><span style=\"font-weight: 400\">This includes using AI technology to analyze entire profiles for contextual clues \u2014 such as birthday celebrations or mentions of school grades \u2014 to determine if an account likely belongs to someone underage. We look for these signals across various formats, like posts, comments, bios, and captions, and we\u2019re continuing to expand this technology across additional parts of our apps like Instagram Reels, Instagram Live, and Facebook Groups. If we determine an account may be underage, it will be deactivated and the account holder will need to provide proof of age through our age verification process to prevent their account from being deleted.<\/span><\/p>\n<p><span style=\"font-weight: 400\">We\u2019re also adding visual analysis as a new technique to aid our detection efforts. This technology allows our AI to scan photos and videos for visual clues about a person\u2019s age that text might miss. We want to be clear: this is not facial recognition. Our AI looks at general themes and visual cues, for example height or bone structure, to estimate someone\u2019s general age; it does not identify the specific person in the image. By combining these visual insights with our analysis of text and interactions, we can significantly increase the number of underage accounts we identify and remove.<\/span><\/p>\n<p><span style=\"font-weight: 400\"><span class=\"speechify-word\" data-start=\"225.431\" data-end=\"225.571\">In<\/span>\u00a0<span class=\"speechify-word\" data-start=\"225.605\" data-end=\"226.093\">addition,<\/span>\u00a0<span class=\"speechify-word\" data-start=\"228.926\" data-end=\"229.088\">we\u2019re<\/span>\u00a0<span class=\"speechify-word\" data-start=\"229.134\" data-end=\"229.436\">making<\/span>\u00a0<span class=\"speechify-word\" data-start=\"229.494\" data-end=\"229.576\">it<\/span>\u00a0<span class=\"speechify-word\" data-start=\"229.634\" data-end=\"229.970\">easier<\/span>\u00a0<span class=\"speechify-word\" data-start=\"230.028\" data-end=\"230.145\">for<\/span>\u00a0<span class=\"speechify-word\" data-start=\"230.191\" data-end=\"230.295\">our<\/span>\u00a0<span class=\"speechify-word\" data-start=\"230.365\" data-end=\"231.538\">community<\/span>\u00a0<span class=\"speechify-word\" data-start=\"231.584\" data-end=\"231.642\">to<\/span>\u00a0<span class=\"speechify-word\" data-start=\"231.735\" data-end=\"232.083\">report<\/span>\u00a0<span class=\"speechify-word\" data-start=\"232.165\" data-end=\"232.594\">underage<\/span>\u00a0<span class=\"speechify-word\" data-start=\"232.617\" data-end=\"232.977\">accounts<\/span>\u00a0<span class=\"speechify-word\" data-start=\"233.035\" data-end=\"233.163\">by<\/span>\u00a0<span class=\"speechify-word\" data-start=\"233.233\" data-end=\"233.813\">simplifying<\/span>\u00a0<span class=\"speechify-word\" data-start=\"233.871\" data-end=\"233.964\">our<\/span>\u00a0<span class=\"speechify-word\" data-start=\"234.022\" data-end=\"234.475\">reporting<\/span>\u00a0<span class=\"speechify-word\" data-start=\"234.521\" data-end=\"234.858\">flows.<\/span><\/span>\u00a0This includes making it easier to submit a report both in our app and on our Help Center. To handle these reports more effectively, we\u2019re supplementing our human review teams with AI models that apply consistent evaluation criteria to every report. In our testing, this AI-driven review delivers higher accuracy and faster resolutions than human review alone, ensuring that these accounts are addressed with more speed and reliability.<\/p>\n<p><span style=\"font-weight: 400\">Finally, we are working to strengthen our circumvention measures to prevent new accounts from users we suspect are underage.<\/span><\/p>\n<p><span style=\"font-weight: 400\">While many of these AI improvements are available worldwide, certain advanced features \u2014 like visual analysis \u2014 are currently available in select countries as we work toward a broader rollout.<\/span><\/p>\n<h2>Expanding Technology to Place Teens in Teen Account Protections<\/h2>\n<p><span style=\"font-weight: 400\">Since 2024, we\u2019ve enrolled hundreds of millions of teens on Instagram, Facebook, and Messenger into Teen Accounts. To ensure as many teens as possible are enrolled in these built-in protections, last year <\/span><a href=\"https:\/\/about.fb.com\/news\/2025\/04\/meta-parents-new-technology-enroll-teens-teen-accounts\/\"><span style=\"font-weight: 400\">we announced technology<\/span><\/a><span style=\"font-weight: 400\"> that is designed to proactively find accounts we suspect to be teens, even if they list an adult birthday, and place them in Teen Account protections. We successfully launched this technology on Instagram in the US, Australia, Canada, and the UK \u2014 placing millions of accounts into these age-appropriate protections.<\/span><\/p>\n<p><span style=\"font-weight: 400\">Now we are expanding our use of this technology to 27 countries in the EU and Brazil. This will ensure more people whom we suspect to be teens are proactively placed into age-appropriate protections on Instagram. We\u2019re also expanding to Facebook in the US for the first time, followed by the UK and the EU in June. We aim to expand this use of the technology on Instagram globally throughout the year.<\/span><\/p>\n<h2>Continuing to Empower Parents<\/h2>\n<p><a href=\"https:\/\/about.fb.com\/wp-content\/uploads\/2026\/05\/02_Parents-UI-1.jpg\"><img loading=\"lazy\" data-recalc-dims=\"1\" loading=\"lazy\" decoding=\"async\" class=\"alignnone size-full wp-image-48147\" src=\"https:\/\/about.fb.com\/wp-content\/uploads\/2026\/05\/02_Parents-UI-1.jpg?resize=960%2C836\" alt=\"An image showing an Instagram notification for parents about how to check and confirm their teens\u2019 ages.\" width=\"960\" height=\"836\" srcset=\"https:\/\/about.fb.com\/wp-content\/uploads\/2026\/05\/02_Parents-UI-1.jpg?w=1920 1920w, https:\/\/about.fb.com\/wp-content\/uploads\/2026\/05\/02_Parents-UI-1.jpg?w=300 300w, https:\/\/about.fb.com\/wp-content\/uploads\/2026\/05\/02_Parents-UI-1.jpg?w=768 768w, https:\/\/about.fb.com\/wp-content\/uploads\/2026\/05\/02_Parents-UI-1.jpg?w=1024 1024w, https:\/\/about.fb.com\/wp-content\/uploads\/2026\/05\/02_Parents-UI-1.jpg?w=1536 1536w, https:\/\/about.fb.com\/wp-content\/uploads\/2026\/05\/02_Parents-UI-1.jpg?w=1240 1240w, https:\/\/about.fb.com\/wp-content\/uploads\/2026\/05\/02_Parents-UI-1.jpg?w=689 689w\" sizes=\"auto, (max-width: 960px) 100vw, 960px\"\/><\/a><\/p>\n<p><span style=\"font-weight: 400\">Parents are key partners in keeping teens safe online and we appreciate their support in helping us determine the age of their teens. This month, we will begin sending notifications to parents in the US on Facebook and Instagram with information about how to check and confirm their teens\u2019 ages on our apps. The notifications will also include <\/span><a href=\"https:\/\/familycenter.meta.com\/resources\/dr-lockhart-why-teens-using-real-age-matters\/\"><span style=\"font-weight: 400\">tips on how to have constructive conversations<\/span><\/a><span style=\"font-weight: 400\"> with their teens on the importance of providing the correct age online. Parents globally can access these tools and resources to support their family\u2019s digital experiences through our <\/span><a href=\"https:\/\/familycenter.meta.com\/\"><span style=\"font-weight: 400\">Family Center<\/span><\/a><span style=\"font-weight: 400\">.<\/span><\/p>\n<p><span style=\"font-weight: 400\">These updates add to our existing age assurance measures, which include estimating age based on someone\u2019s activity and reviewing user reports. If we suspect someone is misrepresenting their age to avoid our protections, for example if they attempt to change their birthday from under 18 to over 18, we require them to verify their age using an ID or Yoti\u2019s facial age estimation tools to complete the change.<\/span><\/p>\n<h2>A Simpler Policy Approach to Age Assurance<\/h2>\n<p><span style=\"font-weight: 400\">While we\u2019re investing heavily in our own age assurance technology, we know that no single company can solve this challenge alone. We believe <\/span><a href=\"https:\/\/medium.com\/@AntigoneDavis\/a-framework-for-legislation-to-support-parents-and-protect-teens-online-6565148b26b1\"><span style=\"font-weight: 400\">legislation should require<\/span><\/a><span style=\"font-weight: 400\"> app stores to verify age and provide apps and developers with this information so that they can provide age-appropriate experiences, like Teen Accounts. Importantly, this approach is supported by 88% of US parents.<\/span><\/p>\n<p><span style=\"font-weight: 400\">The fact is, all youth safety laws require knowing people\u2019s ages. Requiring parental approval and age verification at the App Store\/OS level provides a centralized, consistent, and privacy-preserving place for age assurance, rather than requiring every individual app to comply with different rules. It also helps ensure that the many apps teens use offer the same standard of protection. <\/span><\/p>\n<\/p><\/div>\n<p><script async defer crossorigin=\"anonymous\" src=\"https:\/\/connect.facebook.net\/en_US\/sdk.js#xfbml=1&#038;version=v5.0\"><\/script><br \/>\n<br \/><br \/>\n<br \/><a href=\"https:\/\/about.fb.com\/news\/2026\/05\/ai-age-assurance-teens\/\">Source link <\/a><\/p>\n","protected":false},"excerpt":{"rendered":"<p>We want young people to have safe, positive experiences online. That\u2019s why we automatically place teens in default, age-appropriate experiences, like Teen Accounts. Today, we\u2019re sharing updates on the age assurance technology we use to help ensure teens are in the right experiences for their age. This includes a deeper look at our ongoing work [&hellip;]<\/p>\n","protected":false},"author":1,"featured_media":21946,"comment_status":"open","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[123],"tags":[],"class_list":["post-21945","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-facebook"],"_links":{"self":[{"href":"https:\/\/scannn.com\/lv\/wp-json\/wp\/v2\/posts\/21945","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/scannn.com\/lv\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/scannn.com\/lv\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/scannn.com\/lv\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/scannn.com\/lv\/wp-json\/wp\/v2\/comments?post=21945"}],"version-history":[{"count":0,"href":"https:\/\/scannn.com\/lv\/wp-json\/wp\/v2\/posts\/21945\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/scannn.com\/lv\/wp-json\/wp\/v2\/media\/21946"}],"wp:attachment":[{"href":"https:\/\/scannn.com\/lv\/wp-json\/wp\/v2\/media?parent=21945"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/scannn.com\/lv\/wp-json\/wp\/v2\/categories?post=21945"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/scannn.com\/lv\/wp-json\/wp\/v2\/tags?post=21945"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}