New follow features, perspectives, Notes

Starting later this year, we’ll also make it easier to find and visit your favorite sites. For example, if you’ve searched for something a few times, like DIY instructions for a backyard project, and keep returning to the same web page, our systems will recognize that and bring the site to the top of the search results page. As always, you can see which results are personalized and easily access personal settings by clicking on the three dots next to any web link.

Even more firsthand knowledge in Search

One of the best ways to get information that works for your specific needs is to find someone with firsthand experience. We’re introducing a few updates to make it easier for people to find and share their insights with others on Search.

This May, we added new ways to find and explore diverse perspectives on Search in the Google app and mobile web. In the coming weeks, we’ll bring the perspectives filter to desktop Search, so you can choose to exclusively see content from people on social media platforms, forums and other communities. And starting today, we’ll show new information on search results that highlights information about the individual creator — like their social handle, follower count or the popularity of their content — so it’s easier to find content from creators you care about.

As part of this work, we’ve also rolled out a series of ranking improvements to show more first-person perspectives in results, so it’s easier to find this content across Search.

Notes: A new experiment in Search Labs

With the sea of information on the web, it isn’t always easy to know what content is going to be most helpful for you. So we’re introducing a new experiment in Search Labs to help people learn from the experiences of others on the web. With Notes, we’re exploring a new way to share tips and advice about web content, right on Search. We’ve seen in our research that people want peer validation and like to see what others are saying about a given web page. Notes gives people a helpful layer of human insights on each Search result, working hand in hand with existing content on the web and making it more useful.

Whether you’re an artist in North Dakota or a teacher in Mumbai, we want to help you find exactly what you’re looking for — and to share your knowledge with the world. We hope these updates make staying on top of your interests, learning new skills, and sharing with others just a little bit easier.

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